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Want to win the new PS2?
SCEA and Coca-Cola team up to give away the upcoming, sexy PS2, games, and more.

by | October 19, 2004


It’s sleek, it’s tiny…and it could be yours. All it takes is looking under a bottle cap. Today, Sony Computer Entertainment America (SCEA) and The Coca-Cola Company have teamed up for a special marketing campaign aptly named "Unwrap the Experience".

Starting next month on November 1 through December 31, consumers are eligible to win a slew of PlayStation products including the yet-to-be-released PSP (PlayStation Portable) handheld system (scheduled to release sometime next year), PlayStation 2 titles, and a variety of Coca-Cola branded products.

The promotion will span throughout many of PlayStation’s latest and upcoming titles like Sly Cooper: Band of Thieves, Ratchet and Clank: Up Your Arsenal, ATV Offroad Fury 3, Gran Turismo 4, and select Greatest Hits. The sweepstakes will also include the newly redesigned “oh-my-god-I-can’t-believe-it’s-so-small” PS2, boasting a slimmer, lightweight design and a built-in Ethernet port for online gaming. The new PS2 model will roll out on November 1, just in time for the year-end peak-selling season.

Looks like we’ll all be drinking a lot more caffeine this holiday season. More details regarding the upcoming promotion can be found at the official Playstation page on November 1.




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